Food Industry Asia and ASN Media launch
“Food for the Future TV”

The challenges of a growing population in Asia, consumer demands for healthier and more sustainable food options and increasing rates of diabetes, heart disease and obesity, are critical issues addressed in an online programme, launching on August 12.

Food Industry Asia (FIA) and ASN Media present ‘Food for the Future’ - an in-depth look at the challenges and latest solutions to the problem of feeding rapidly growing Asian populations. Hosted by Yvonne Chan, ex-anchor of CNA First Look Asia, the four episodes deal with ‘Health & Nutrition,’ ‘Innovation’, ‘Sustainability’ and ‘Resilience’ and include reports on a range of subjects, including cell multiplication technology, plant and insect-based proteins, healthier forms of sugar and sustainable seafood.

Working around multiple COVID-19 challenges, FIA and ASN Media gathered case-studies, insights and news of ground-breaking technologies, from some of the region’s leading food and beverage sector thinkers and innovators. The programme also looks at the impact of new digital technologies on food manufacture and marketing.

‘Food for the Future’ combines interviews with leading professionals, case-studies, Food Industry Asia insights and sponsored editorial profiles of leading sector organisations.

Matt Kovac, Executive Director of FIA, said, “Food for the Future is essential viewing for not only food manufacturers and retailers, but also for the innovators, scientists and health professionals who are bringing science and new sustainable technologies to solve one of the biggest problems of our time – providing enough safe and healthy food for a population approaching nearly 10 billion by 2050.”

To watch the first of a number of interviews with Matt Kovac, please visit this link

Jonathan Love, Director of ASN Media, said, “This programme demonstrates how the food and beverage sector is working collaboratively, and with world-leading science, in providing for the Asia-Pacific’s future needs. The quality of the reformulation, innovation, sustainability and health and nutrition advances make fascinating viewing, and are a credit to those who work tirelessly to feed the world’s growing population.”

‘Food for the Future’ launches on FIA’s website and across digital channels on August 12, 2020. Following the launch, the programme will form part of a communications strategy, to connect experts from governments, academia, and industry, with the most up-to-date food industry news and information.

The first episode focuses on ‘Health & Nutrition,’ and amongst interviews also provides an in-depth report on Singapore’s innovative ‘Healthier Choices’ programme with the Health Promotion Board (HPB), aimed at transforming how industry players manufacture, and customers make food and beverage purchasing choices.

The episode also looks at new technologies aimed at reducing disease, and harnessing the naturally occurring diversity and quality of bioactive compounds in our food with Nutrition Innovation.

Watch the full episode here



About Food Industry Asia
FIA was founded in July 2010 by a group of leading food and beverage companies. From our base in Singapore, we seek to enhance the industry's role as a trusted partner in the development of science-based policy in the region.

FIA provides an important hub for advocacy and debate. We bring together the food industry's most senior business leaders to champion initiatives that promote sustainable growth and support regional policies that deliver harmonised results.


About ASN Media
ASN Media is a full service content creation company. ASN TV, sees us work in partnership with leading national and international associations to produce bespoke, sector-specific news programmes and interactive online events.

We use our content and news-making expertise, combined with the latest broadcast technologies and techniques, to provide editorial that engages and influences industry leaders, while providing a platform to discuss key issues, share knowledge and build relationships to engender positive change.

Media Contacts
Steven Bartholomeusz
Policy Director
Food Industry Asia
Tel: +65 6235 3854
Email: steven.bartholomeusz@foodindustry.asia

Jonathan Love
Director
ASN Media
Tel: +61 3 9005 8083
Email: hello@asn.media