With the growing policy pressures including the introduction of a sugar tax to address the rising obesity epidemic and non-communicable diseases (NCDs); the food industry has been working to deliver solutions through product innovation and reformulation to nudge healthier behaviours by improving the nutritional quality of its food products.

However, as innovation and reformulation efforts are carried out by individual companies behind closed doors albeit being continuous and widespread; FIA with the support of IGD sought to understand the reformulation landscape in Malaysia. 

This session will share the findings of the research on consumer attitudes towards healthier product reformulation, industry’s progress, priorities and the challenges companies encounter in the process.

Below is the programme for the session.

Time

Programme

9:15am

Registration & Refreshments

9:30am

Welcome & Introductions

9:40am

Launch of Healthier Product Reformulation Report in Malaysia
Steven Bartholomeusz, Policy Director
Food Industry Asia (FIA)

10:10am

Coffee Break

10:30am

Panel Session
Are Hard Policies the Way Forward to Stimulate Healthier Product Innovation?

Aoife Murphy, Nutrition Scientist, Kerry Ingredients
Chiew-Lian Chia, Commercial Manager, Growth Market, Cargill
Megawati Suzari, Director of New Product Development, Scientific Regulatory Affairs, Fonterra

Wong Mei Ching, Chairman: Health & Nutrition WG Leader, FMM MAFMAG

Moderator: Tee E Siong, President, Nutrition Society Malaysia

11:30am

Closing Remarks

 
For more information, please email events@foodindustry.asia.