Studies carried out by the World Health Organization (WHO), indicate that 1.9 billion people worldwide are considered overweight and obese. Asia is not immune to this crisis, with a study carried out in 2017 by the Economist Intelligence Unit pointing to sharply rising number of overweight and obese in 6 South East Asian countries.
In response, governments all around the world are considering or are implementing policies to curb sugar consumption, including sugar taxes. In Asia, sugar tax on sugar sweetened beverages have been implemented in Brunei, Sri Lanka,Thailand and the Philippines, and other countries are expected to follow suit.
Join us as we evaluate the various sugar taxation systems implemented globally, examine the role of sugar tax implemented in Southeast Asia and assess the impact on various beverage categories coupled with the response by manufacturers and consumers.